HOKA Expands the Ora Primo Line with Two Moody New Colorways | stupidDOPE | Est. 2008
Briefly

HOKA Expands the Ora Primo Line with Two Moody New Colorways | stupidDOPE | Est. 2008
"HOKA has built its reputation on engineering footwear that balances performance with comfort, and the Ora Primo continues to push that philosophy forward. Originally released in a pair of understated colorways, the recovery slip-on is now arriving in two rich, seasonally inspired editions - "Squid Ink" and "Mineral Brown." Both iterations are primed for fall, offering a palette that speaks to the cooler months while maintaining the functionality that has made the silhouette a favorite among athletes and casual wearers alike."
"The "Squid Ink" iteration fully embraces an inky monochrome approach, drenching its padded upper in black for a stealth-like presence. This version brings a tactical energy to the Ora Primo, making it feel just as at home on city streets as it does in a post-run recovery session. The tonal approach extends across the outsole and pull loops, resulting in a cohesive design that pairs easily with performance gear or casual streetwear."
"The Ora Primo is not merely a design exercise - it is built to serve a specific purpose: to help wearers recover after strenuous activity. At its core is HOKA 's signature cushioning, achieved through a lightweight polyurethane foam midsole that delivers plush, responsive comfort with every step. This technology is designed to absorb impact, reducing strain on tired muscles and joints."
The Ora Primo slip-on centers on recovery with a lightweight polyurethane foam midsole that provides plush, responsive cushioning to absorb impact and reduce strain on muscles and joints. The exaggerated stacked outsole and rope-like pull loops improve visual presence and facilitate easy on-and-off wear after activity. The 'Squid Ink' colorway offers an all-black, tactical aesthetic with tonal outsole and pull loops, while the 'Mineral Brown' option pairs a warm brown base with smoky 'Cast Iron' accents for an earthy, autumn-ready look. The design balances performance functionality with casual streetwear versatility.
Read at stupidDOPE | Est. 2008
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