The direct-to-consumer era of internet retail has meant that new companies can launch with just a website and social media.
Patagonia is one of the best brands for thoughtful details, from the external drawstring on their shorts to the integrated running vest design of the Storm Racer Jacket to their use of planet-friendly materials.
#running-apparel-industry #direct-to-consumer-retail #patagonia #thoughtful-details #planet-friendly-materials
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