Hearst UK, a leading media company, is expanding its podcast presence through collaboration with Adelicious. Initially focusing on Runner's World UK and best's Suddenly Single podcasts, the partnership aims to connect quality audio content with advertisers for monetization. Runner's World UK delivers engaging content for running enthusiasts through news, tips, and interviews, while best's Suddenly Single provides humor and insights about navigating life as a single person. Craig Eastwood of Adelicious highlighted the unique commercial potential of Hearst's podcasts, promising exciting future developments as they grow together.
The collaboration with Adelicious will initially focus on Runner's World UK and best's Suddenly Single podcast, with additional projects currently in the planning stage.
Craig Eastwood emphasized that Hearst UK's podcasts present unique opportunities for advertisers to reach passionate audiences, effectively combining quality storytelling with commercial potential.
The Runner's World UK podcast is a staple since February 2018, engaging listeners with a mix of news, tips, and interviews with notable figures in running.
Best's Suddenly Single offers a delightful exploration of single life, with celebrity stories and expert advice, making it a relatable and entertaining experience for listeners.
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