"Between AI, mass dog surveillance, and Guy Fieri drag, the Super Bowl commercials stirred up a fair amount of controversy this year. But even the cringiest ad spots from the official event can't compare to how gross the competing commercials were at the TPUSA "All-American" halftime show, featuring 55-year-old fart Kid Rock barely singing his own songs. Obviously the show itself was garbage. The ads, however, were a dystopian nightmare."
"The first ad is an AI-generated montage featuring an AI-narrated spiel about how followers of Christ have gotten "comfortable and quiet." We see empty church pews, a ticking clock, and...shocker! GAY PEOPLE! In Church? How could this happen! But don't worry, because to counteract what the ad frames as the evil of Pride celebrations and gay people minding their business, there's...a shot of someone holding a lamb in their arms? Great, glad we've cleared that up. Gay people? bad, unchristian. Holding livestock? Great, very Jesus-like."
"Things started off weak with a PSA from War Department clown and kettlebell amateur Pete Hegseth, who praised TPUSA for their "courage as an organization, [their] clarity, and leadership" while menacingly pointing a football at the screen. Nice try, but we'll take Bad Bunny's "Together, We Are America" football any day. How about we take this to the next level? Subscribe to our newsletter for a refreshing cocktail (or mocktail) of LGBTQ+ entertainment and pop culture, served up with a side of eye-candy."
TPUSA's All-American halftime show featured competing commercials with overtly anti-LGBTQ themes and unsettling religious imagery. An AI-generated montage narrated concerns that followers of Christ had become "comfortable and quiet," and it juxtaposed empty church pews, a ticking clock, and images of gay people in church with a person cradling a lamb. A PSA from Pete Hegseth praised the group's courage while theatrically pointing a football. The show included a poorly received performance by a 55-year-old Kid Rock. A TikToker archived the ads, and many viewers compared the visuals to The Handmaid's Tale and called the advertising dystopian and offensive.
Read at Queerty
Unable to calculate read time
Collection
[
|
...
]