"At least 80 percent of content Clock Tower produces will be "tailored to Gen Z audiences across platforms, including TikTok, Instagram, YouTube, podcasts, and other relevant digital and broadcast outlets" with a minimum goal of 50 million impressions per month. Clock Tower will even deploy "websites and content to deliver GPT framing results on GPT conversations." In other words, Clock Tower will create new websites to influence how AI GPT models such as ChatGPT, which are trained on vast amounts of data from every corner of the internet, frame topics and respond to them - all on behalf of Israel."
"As part of this work, the firm will also use search engine optimization software MarketBrew AI, a predictive AI platform that helps clients adapt to algorithms and promote their work on search engines like Google and Bing, to "improve the visibility and ranking of relevant narratives." Clock Tower will integrate its pro-Israel messaging into Salem Media Network properties, a conservative Christian media group that boasts a vast radio network and produces high-profile shows such as the Hugh Hewitt Show, the Larry Elder Show, and the Right View with Lara Trump. In April, the conservative media network announced Donald Trump Jr. and Lara Trump as significant stakeholders in the company. Salem Media Network did not respond to a question clarifying whether it would be compensated by Clock Tower for promoting messages on behalf of Israel, or how these messages would be integrated."
The government of Israel contracted Clock Tower X LLC for $6 million to produce pro-Israel media aimed at Gen Z audiences. At least 80 percent of content will be tailored to Gen Z across platforms including TikTok, Instagram, YouTube, podcasts, and broadcast outlets, targeting a minimum of 50 million impressions per month. Clock Tower will create websites intended to influence how AI GPT models frame and respond to topics and will use MarketBrew AI SEO tools to improve visibility and ranking of relevant narratives. The firm will integrate messaging into Salem Media Network properties, which include prominent conservative shows and stakeholders Donald Trump Jr. and Lara Trump. Salem Media Network did not clarify compensation or integration details.
#ai-model-manipulation #gen-z-digital-targeting #pro-israel-media-campaign #search-engine-optimization
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