"Anti-trans activist Riley Gaines appeared in a PSA to promote drinking whole milk - as opposed to lower-fat options - sponsored by the Department of Agriculture. "The milk mustache is back," Gaines says in the video. "Drink whole milk!" Gaines, who rose to prominence in the MAGA movement several years ago when she tied for fifth place in a college swimming competition, is not a professional athlete and wouldn't seem like the kind of person who would appear in one of these PSAs."
"The PSA is part of a larger USDA campaign to encourage people to drink whole milk instead of low-fat dairy products. For years, the dairy industry has pushed to get whole milk back in schools after a law passed during the Obama administration moved to lower-fat drink options for students in an effort to combat childhood obesity, an effort that studies showed had some success."
"The administration has been making its intent to recommend Americans consume more dairy fat clear since last year, when FDA commissioner Martin Makary said at a press conference in September that the administration would be "ending the 50-year war on natural saturated fat." The Physicians Committee for Responsible Medicine responded, asking the administration "not to put children's cardiovascular health at risk with full-fat milk in schools""
Riley Gaines appears in a USDA-sponsored PSA urging people to drink whole milk rather than lower-fat options. Gaines rose to prominence in the MAGA movement after tying for fifth place in a college swimming competition and is known for anti-trans activism focused on banning trans athletes from girls' and women's sports. The PSA is part of a broader USDA campaign to reverse prior school nutrition rules and encourage dairy fat consumption. The dairy industry has lobbied to restore whole milk in schools after Obama-era lower-fat policies. Federal officials signaled support for more dairy fat, prompting pushback from health advocates.
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