"By engaging them early with industry leading insights, we can seamlessly guide them to Realtor.com to immerse themselves in photos, videos and insights on the property or to connect with a local expert."
"Our app in ChatGPT includes a strict prohibition on using MLS data to train AI models, Neuberger said. The app only shows a limited preview: a small set of images, price and key facts with clear MLS attribution."
"We're setting what we believe is a gold standard for responsible AI in real estate by keeping MLSs and professionals at the center, protecting their data and using AI to send them better-informed, higher-intent consumers."
"It's exciting to be able to capture more people who are in this pre-search phase of their journey, he said. They're just asking these initial questions around budget, neighborhood comparisons, and lifestyle amenities."
The Realtor.com app integrated with ChatGPT aims to engage users in the pre-search phase of their real estate journey. It provides insights on affordability and neighborhood comparisons, guiding users to Realtor.com for detailed property information. The app ensures MLS data security by prohibiting its use in AI training. Users can interactively establish budget parameters and compare geographic areas based on various factors. This initiative seeks to connect curious consumers with knowledgeable professionals while maintaining data protection standards.
Read at www.housingwire.com
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