MoxiWorks expands AI platform to enhance follow-ups, marketing
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MoxiWorks expands AI platform to enhance follow-ups, marketing
"The big outcome everyone's talking about is how is AI actually making the industry productive versus it being another thing that you add into the mix. The differentiator for us is we're looking to solve the problem of agent adoption because you need to adopt the technology to solve the problem of follow-up."
"It's not enough to just be able to find deals, win them, help people close and help people nurture their relationships. We have to actually tie the entire story together with automation and with AI that takes advantage of what we know about our customers and actually moves the needle for our customers."
"One customer with more than 800 agents saw 89 previously inactive agents begin engaging with tasks immediately after seeing what RISE could do, and 129 agents who had never engaged before began using the AI."
MoxiWorks unveiled platform upgrades designed to solve real estate's persistent follow-up problem through improved technology adoption. The RISE platform demonstrated significant results, with 89 previously inactive agents and 129 new users engaging after experiencing the system's capabilities. Key updates include two-way Canva integration for campaign creation using listing data, Promote digital advertising powered by Evocalize for social media and advertising networks, and a mobile companion app for agent access to recommendations and contact priorities. The company emphasizes connecting workflow automation with AI to drive complete business processes rather than adding isolated tools, focusing on practical productivity improvements across agent workflows.
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