The U.S. housing market is experiencing a cooling trend because of economic uncertainty and affordability issues, yet certain regional markets have increased in demand. The Realtor.com annual Hottest ZIP Codes ranking for 2025 highlights ZIP code 01915 in Beverly, MA, as the most desirable area. The Northeast and Midwest dominate the top 10 hottest ZIP codes, whereas the South and West are missing from the list for the third year. Market trends show evolving buyer preferences shaped by economic challenges and increased mortgage rates, affecting regional competitiveness.
In this year's Hottest ZIP Codes ranking, Beverly, MA, ZIP code 01915, emerged as the most in-demand housing area for 2025, indicating strong buyer interest.
The Northeast and Midwest continued to dominate the top 10 hottest ZIP codes, while the South and West have been notably absent from that elite grouping for three consecutive years.
The evolving buyer mindset is influenced by elevated mortgage rates and economic challenges, making certain cities more attractive and competitive in the housing market.
Homes in the top 10 hottest areas received significantly more views per property, indicating high demand and a competitive market fueled by tight inventory.
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