"I just ended up meeting the founders and the investment team behind them, which is [majority owner] Jordan Hansell, and spent a long time making sure we were culturally aligned, looking at the business the right way, and if we saw the opportunity in the same way, if that makes sense. It was just by grace that I got introduced to a bunch of like-minded people at the same time."
"I was looking to do something different in the industry. I wanted to find somebody who wanted to run the business the same way that I do. And inside the mortgage space today, it's a lot of legacy companies that are kind of stuck looking at the business the same way they looked at it the last 20 years. And I was looking for an opportunity that was thinking about building the mortgage company in the future,"
Jay Promisco joined Go after meeting the founders and majority owner Jordan Hansell and confirming cultural alignment and a shared vision. He sought to lead a company that approaches mortgage lending differently from legacy firms that have not evolved over decades. He plans to focus on process, procedure, customer experience, technology, and reimagined workflows to improve every transaction. He intends to leverage technology and people to create a sustainable, repeatable model. He emphasizes borrower education and expanded product availability to help prospective homeowners navigate affordability and the path to ownership.
#mortgage-innovation #customer-experience #technology--workflows #housing-affordability #homebuyer-education
Read at www.housingwire.com
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