HELOCs have gained popularity among homeowners seeking flexible equity solutions in a high-rate environment. Homebridge Financial Services offers NFTYDoor, a digital HELOC platform providing instant decisions via real-time credit scoring and automated checks. Over half of applicants secure Fast Pass approval, expediting closings significantly. Mark Schacknies, co-founder of NFTYDoor, emphasizes that success is measured by speed, transparency, and borrower satisfaction. The platform processes over 7,500 applications monthly and has seen a 40% increase in conversion rates thanks to AI capabilities, even amidst a contracting first-lien market.
Homebridge processes over 7,500 HELOC applications each month, delivering rapid decisions and same-day closings on select Fast Pass loans, fueled by AI credit decisioning.
Success for Homebridge is defined by speed, transparency, and borrower satisfaction, achieved through a purpose-built digital HELOC platform that caters to current market needs.
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