"We've been with Real for about a year and eight months now. We actually span across 27 different states, just shy of 300 agents. Most of that growth occurred over the last four years. We were at about, I think, 1,750 to 2,000 transactions a year. We just hit over $1 billion in volume. It's been a pretty exciting time, to say the least."
"Yeah, so it is probably the No. 1 question I get how is it that we have such a high retention rate? Because this is real estate after all, right? Every two years, an agent starts getting a little itchy and looking at the grass on the other side. I've been in business, building businesses for about 30 years. Prior to the real estate industry, it was in technology."
Premiere operates as a member-owned, agent-centric team spanning 27 states with just under 300 agents and recent rapid growth to over $1 billion in volume. Transaction volume rose from roughly 1,750–2,000 annually to current scale, with most expansion occurring in the past four years. High agent retention stems from a structural model inspired by technology industry stock-option practices, offering agents vested interests instead of just salary. The model creates alignment by providing stock-option-like incentives that foster collective success. Real's API tools, business intelligence, and ancillary services such as mortgage and title create new opportunities for agents.
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