In 2024, there were approximately 1.2 million pocket listings or off-market sales in the U.S., with Texas and Florida having the highest numbers.
Pocket listings, or off-market listings, are properties for sale not listed on the MLS but marketed privately through agents' networks, resulting in higher commission potential.
Although pocket listings often carry a negative connotation, they can serve sellers' best interests, offering unique marketing opportunities and the chance to connect directly with buyers.
Marketing pocket listings requires more effort since agents cannot utilize the MLS's extensive reach, meaning successful sales depend on their personal networks and strategies.
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