"In September last year, Ms Carr posted on TikTok and Instagram Where else! Other platforms are available. Anyway, Carr posted a video of her goals and dreams for 2026. They included professional goals (she's a video creator and actor), reading more books, gaining more followers So far, so not very different from anyone else's goals and dreams. She also held up a red notebook on which she'd written The 1000 Nos of Gabriella Carr."
"In her little red book, she lists jobs she's applied for, roles and brand influencer campaigns she's put herself up for, and been turned down. Why is she doing it, to keep a tally? I know I'm delusional, but you kind of have to be to chase your dreams, she said. I'd rather try to fail than never try at all. Almost turning a negative into something if not positive, then some kind of achievement? I like it, I think."
Gabriella Carr posted a TikTok and Instagram video showing goals for 2026 and a red notebook titled The 1000 Nos of Gabriella Carr. The notebook records jobs applied for, acting roles, and brand influencer campaigns where she received rejections. Carr framed the practice as embracing attempts and preferring to try and fail rather than not try at all. Other creators adopted the idea and adapted it into spreadsheets tracking rejections across market attempts, networking opportunities, and ambitious job applications. The practice has evolved into a visible social-media trend and challenges traditional attitudes toward failure.
Read at www.theguardian.com
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