"If the students said yes, they were randomly assigned to one of six different groups: Receiving no physical touch at all Receiving a handshake, but no hug Receiving a 1-second hug with a pat on the back Receiving a 1-second hug without a pat on the back Receiving a 3-second hug with a pat on the back Receiving a 3-second hug without a pat on the back"
"Receiving a 3-second hug without a pat on the back Overall, 330 volunteers participated in the study. For statistical analysis, the scientists combined the two no hug conditions and the four hug conditions. After the volunteers had received a hug or not, they were asked to fill out some questionnaires on a tablet or laptop. They were asked about how much they liked the hug they had received,"
A field experiment approached 330 university students to test whether hugging a new acquaintance increases social interest. Volunteers were randomly assigned to six conditions: no physical touch, a handshake without a hug, and four hug variants that varied duration (1 or 3 seconds) and whether a pat on the back occurred. For analysis, researchers combined the two no-hug conditions and the four hug conditions. After receiving touch or not, participants completed questionnaires and rated how much they liked the hug. Volunteers who received a hug were more likely to look at the experimenter's set of fake vacation pictures, indicating increased social interest.
Read at www.psychologytoday.com
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