""Protecting the community extends to every point of platform and user interaction, including advertising. AppHarbr gives our team the operational visibility to enforce our advertising standards consistently and at scale. With over 4 billion ads analysed, we know exactly what's reaching our users and why, and we block everything that doesn't belong.""
""Young users are particularly vulnerable to deceptive, manipulative, and dangerous ad scams. One year in, the results speak for themselves: this partnership has significantly improved ad safety for our audience.""
AppHarbr and Wizz App have completed their first year of collaboration, focusing on ad quality and safety for young users. Wizz App analyzed over 4 billion ads, blocking approximately 0.17% deemed unsafe. The partnership employs AppHarbr's technology to ensure real-time protection against various harmful ad categories, including malvertising and hate speech. This initiative aims to uphold community standards and protect users aged 18-24 from deceptive advertising practices, providing operational visibility for consistent enforcement of advertising policies.
Read at Exchangewire
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