"Hale had already gone online to address the misleading reports and subsequent PR backlash, assuring users in his first-ever TikTok video that the company didn't sell their data to third parties "without your explicit consent." Instead, he explained that the DoD program Oura is involved in requires the company to run its enterprise solution in a separate, secure environment, and that the government does not have access to users' Oura health data."
"Hale reiterated these points on Monday, saying, "For the record, we will never share your data with anyone unless you direct us to do it. We will never sell your data to anyone ever." He said the reports spreading online that Oura partnered with the U.S. government to share user data were "simply not true," and he's thankful the outrage had begun to calm down."
Oura denied sharing user data with the government and stated it will never sell user data without explicit user consent. Oura rings collect heart rates, sleep, body temperature, movement, menstrual cycles, and other health metrics. The DoD program requires Oura to run its enterprise solution in a separate, secure environment, and the government does not have access to consumer Oura health data. The Palantir connection arose from an acquired company's SaaS contract with Palantir, which was a business contract rather than a data-sharing agreement. Influencer-driven reports and viral backlash produced significant misinformation and public concern.
Read at TechCrunch
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