The deprecated Do Not Track feature failed due to voluntary compliance from websites. In response, privacy advocates proposed the IEEE P7012 draft, or MyTerms, a standard for machine-readable privacy agreements. This allows users to set their privacy requirements digitally, ensuring online services comply with their terms. By treating users as 'first parties', this approach fosters mutual agreement between individuals and service providers, ultimately enhancing online privacy and user agency. By utilizing standard agreements, such as the NoStalking contract, users can express their non-tracking preferences effectively.
The MyTerms draft aims to give internet users true agency in their online interactions, ensuring privacy preferences are respected by creating machine-readable privacy contracts.
Users can express their privacy requirements through a digital contract, selecting terms from a library of standard agreements maintained by a non-commercial entity.
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