Kroger and Albertsons claim their merger will reduce food prices, countering regulators' belief it will harm competition and inflate costs for consumers.
Kroger's CEO Rodney McMullen asserted, 'The day that we merge is the day that we will begin lowering prices,' as the companies seek to convince regulators.
Experts warn the impact on grocery prices is complex, as fluctuations depend on location and various market forces that can affect outcomes.
The Federal Trade Commission suggests the merger would diminish competition, while Kroger argues it would enhance their ability to compete against giants like Walmart.
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