The EU has limited over-the-counter skincare products to 0.3% retinoids to prevent vitamin A overexposure, giving brands three years to reformulate their products.
Brands are likely to adapt to the new ruling quickly as they anticipate changes. This affects not just the EU but also the UK market.
Switching from old-fashioned retinol to retinal is suggested, as retinal is better tolerated and works faster by requiring one less conversion step.
While retinal promises enhanced efficacy, existing research is limited, though dermatologists remain optimistic about its benefits for sensitive skin.
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