"Emilia Rybak experienced a frustrating process when trying to update her voter registration through the USPS website, which redirected her to a site filled with unskippable ads. She noted, 'You don't have to be a [user experience] professional to go through this flow and see that it's highly unethical.' This highlights the deceptive practices employed by MyMove."
"For over 30 years, MyMove has held an exclusive contract with the USPS to manage change-of-address services. This partnership allows MyMove to profit from advertisers while users are bombarded with spam or deals, raising significant ethical concerns about the user experience."
The US Postal Service has partnered with MyMove for over 30 years to manage address changes and voter registrations. Users often encounter unskippable ads when attempting to update their voter registration, leading to frustration. MyMove profits from advertisers while providing this service, which raises ethical concerns about user experience. The partnership was established when the internet was still developing, and it has evolved into a system that many find misleading and exploitative.
Read at WIRED
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