Nationwide's new incentive encourages customers to switch accounts with a £175 bonus and 1% cashback on debit card spending, enhancing FlexDirect account offerings.
Tom Riley emphasized that Nationwide's goal is to provide value through personalized banking experiences, whether in-person or online, allowing customers to choose their preferred method.
To qualify for the cashback and switching bonus, new customers must transfer at least two direct debits, deposit £1,000, and make one debit card payment within 31 days.
The FlexDirect account offers customers not only a competitive interest rate but also the added advantage of earning cashback on their debit card spending.
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