Call centers engage in affiliate marketing by employing external marketers to post phishing ads that showcase non-existent investment opportunities. These advertisements often use fake endorsements from celebrities and target specific demographics. The principal aim is data collection rather than selling products. Victims who click on the ads provide their contact information, which is sent to call centers compensating marketers for deposits. Many marketers operate under aliases and anonymous companies, using cryptocurrency for transactions. Tech platforms receive advertising revenue but struggle with moderating these fraudulent ads despite having policies against them.
Call centers rely on external marketers to post phishing ads promoting fake investment opportunities, targeting specific audiences with fabricated endorsements from celebrities or media.
The main goal of these marketers is to collect data rather than sell real products, funneling potential victims' information to call centers that pay them for each deposit.
Marketers often work anonymously through shell companies and encrypted chats, receiving payments in cryptocurrencies to obscure their identities and the nature of their activities.
Tech platforms that host scam ads profit from these schemes, despite claiming to have policies against fraudulent content, leading to a failure in moderation.
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