According to a recent survey, the majority (63%) of e-commerce consumers are worried about identity theft. This outpaces concerns about having their personal information online including worries related to financial loss or government surveillance.
E-commerce sales totals are projected to reach $8.1 trillion by 2026, meaning the amount of data that hackers can use to their advantage will only increase over time. With identity theft and fraud top of mind, consumers look to businesses they can trust, and they appreciate added levels of security through various authentication methods.
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