Amazon's Ring rolls out controversial, AI-powered facial recognition feature to video doorbells | TechCrunch
Briefly

Amazon's Ring rolls out controversial, AI-powered facial recognition feature to video doorbells | TechCrunch
"Amazon says the feature lets you identify the people who regularly come to your door by creating a catalog of up to 50 faces. These could include family members, friends and neighbors, delivery drivers, household staff, and others. After you label someone in the Ring app, the device will recognize them as they approach the Ring's camera."
"Amazon Ring owners can use the feature to help them disable alerts they don't want to see - like those notifications referencing their own comings and goings, for instance, the company says. And they can set these alerts on a per-face basis. The feature is not enabled by default. Instead, users will need to turn it on in their app's settings."
"Meanwhile, faces can be named in the app directly from the Event History section or from the new Familiar Faces library. Once labeled, the face will be named in all notifications, in the app's timeline, and in the Event History. These labels can be edited at any time, and there are tools to merge duplicates or delete faces. Amazon claims the face data is encrypted and never shared with others. Plus, it says unnamed faces are automatically removed after 30 days."
Amazon is rolling out Familiar Faces for Ring doorbells in the United States, an AI-powered facial recognition feature that stores up to 50 labeled faces. Users can label faces from Event History or the Familiar Faces library, edit labels, merge duplicates, and delete entries; unnamed faces are removed after 30 days. The feature is off by default and must be enabled in app settings. Users can receive personalized notifications (for example, "Mom at Front Door") and can disable alerts per face. Amazon asserts face data is encrypted and not shared, but consumer groups and a U.S. senator have raised privacy and law-enforcement partnership concerns.
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