Pokemon-shaped Cheeto, 'Cheetozard,' sells at auction for $87,840
Briefly

A unique Flamin' Hot Cheeto shaped like Pokémon Charizard sold for $87,840 at a Goldin auction, attracting significant public interest with 60 bids. The snack, measuring three inches long, was discovered and preserved by 1st & Goal Collectibles between 2018 and 2022. Its popularity soared on social media around late 2024, demonstrating how food items can gain extraordinary value as collectibles when they intersect with beloved pop culture phenomena like Pokémon.
"Presented is a 3-inch long Flamin' Hot Cheeto in the shape of the Pokémon Charizard, affixed to a customized Pokémon card and encapsulated in a clear card storage box."
"The Cheeto surged in popularity on social media platforms in late 2024, highlighting the intersection of food collectibles and pop culture."
Read at ABC7 Los Angeles
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