Since launching in Australia and New Zealand in 2017, Acast has paid out $44.9 million to podcasters, aiming to empower creators of all sizes. In 2024, the company expanded its successful portfolio with major signings like the globally recognized Casefile True Crime and the popular podcast duo Toni Lodge and Ryan Jon. This growth coincided with a surge in advertising demand, with Acast enhancing its offerings to support integrated campaigns across audio, video, and social media, while continuing to attract significant talent in the region.
Acast's commitment to empowering podcasters of all sizes is driving its expansion in Australia and New Zealand, solidifying its position in the global market.
The partnership with Casefile and Toni and Ryan highlights Acast's strategy of attracting prominent creators to enhance their podcasting portfolio.
With over 800 million listens, Casefile True Crime stands as a testament to Acast's ability to support and boost successful podcasting ventures.
Acast's growth is fueled by increasing demand for podcast advertising and delivering integrated campaigns across various media platforms.
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