US President Trump's proposed 200% tariffs on champagne and other EU alcoholic beverages threaten the French champagne industry. As the largest export market for champagne, the US market significantly affects sales, with 30 million bottles exported in 2023 alone. French producers fear that these tariffs could triple the cost for American consumers, leading to diminished sales. Industry leaders express hope that historical ties between France and the US will calm tensions and prevent the implementation of such tariffs, emphasizing the long-standing relationship between the two nations despite current challenges.
"I don't even want to imagine that it could come to that," said David Chatillon, co-president of the region's Champagne committee industry body.
"The timeline for champagne is long," she told AFP. "Last century, many Americans fought for freedom and died in the Champagne region."
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