Cartier: A Precise History of the World's Most Famous Jewellery Company
Briefly

Cartier, one of the world's most renowned jewellery companies, is celebrated for its legacy that intertwines innovation and craftsmanship with the narratives of power and femininity. Founded in 1847, Cartier's significance extends beyond luxury; it has historical ties to royal courts across the globe, influencing fashion and culture. Major events like the deposing of monarchies and world wars shaped its paths, such as the use of its headquarters by Free French Forces in WWII. The upcoming Victoria and Albert Museum exhibition will further illuminate this storied past.
Cartier's name means more than just diamonds and pearls - it's part of history. Established in 1847, the house had only been in business a year when the July Monarchy was deposed in France's February Revolution.
By 1910 it had a royal warrant from Tsar Nicholas II, alongside one from the King of Siam, and a position as jeweller to multiple maharajahs.
King Edward VII coined the epithet 'the jeweller of kings and the king of jewellers' and awarded a royal warrant to Cartier in 1904.
In 1917, the American businessman Morton F Plant sold his townhouse to the Cartier family for $100 and a necklace of 128 flawless pearls to gift to his wife.
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