"YouTube has announced some new updates to its "Promote" in-stream boosting option, while it's also trying out a new AI-powered image-to-video option, which could give you another way to create Shorts clips. First, on YouTube Promote. YouTube's rolling out a new update for Promote, its boost option for YouTube clips, which will enable creators to show their clips to viewers based on interests."
"So now, if you want to reach a specific community in the app, you'll be able to promote your content to, say, gamers, beauty enthusiasts, or travel buffs. YouTube Promote offers a simplified YouTube ad experience, giving creators the opportunity to quickly amplify their clips in-stream. Google announced a major update to its Veo AI video generation system this week, which is being integrated into YouTube, and powering this new element."
YouTube is updating Promote to let creators target their clips to viewers based on interest categories such as gamers, beauty enthusiasts, or travel buffs. Promote provides a simplified ad workflow that amplifies clips directly in-stream. YouTube is also testing an AI-powered image-to-video tool that can produce Shorts from images. Google integrated an updated Veo AI video generation system into YouTube to power the new image-to-video capability. The combined changes give creators faster, AI-assisted options to generate short-form videos and reach specific communities through interest-based promotion.
Read at Social Media Today
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