"The report analysed more than six million global Google searches for freelance professions, ranging from accountants to ghost writers, to pinpoint which are being searched for the most and beyond that, the roles that are experiencing the sharpest increase in demand. With video content having become increasingly important across social media platforms such as YouTube, the report reveals that it's a fruitful time to be a freelance filmmaker, with the role ranking as the most in-demand globally, as it amasses more than 280,000 searches annually."
"In the United Kingdom, Search Engine Optimisation (SEO) specialists, who help businesses gain more visibility on the likes of Google are the most sought-after freelancers when looking at total UK searches. However, when breaking that down further, graphic designers are seeing huge demand in England and Northern Ireland, while freelance photographers dominate searches in Wales. In Scotland, the data shows it's fruitful to be a freelance copywriter."
Analysis of more than six million global Google searches for freelance professions identified the most searched and fastest-growing freelance roles. Freelance filmmakers lead globally with over 280,000 annual searches due to rising video content across social platforms. AI image and content tools have not eliminated demand for freelance graphic designers and copywriters. Country-level search patterns show SEO specialists most sought in the UK overall; graphic designers in England and Northern Ireland; photographers in Wales; and copywriters in Scotland. Freelance programmers rank highly in the United States, while tax consultants and bookkeepers show strong demand across several European countries.
Read at London Business News | Londonlovesbusiness.com
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