""Most channels will fail," he said in the video. "Do volume to find the winners.""
""A lot of other creators rely heavily on brand deals and AdSense," Chang said in the video. "For me, I don't really like doing that since that can vary a ton.""
Charlie Chang operates 50 YouTube channels that collectively earn about $300,000 per month. Chang prioritizes educational, evergreen videos over viral content to sustain long-term viewership. Revenue distribution includes 10% from AdSense, 8% from brand deals, 2% miscellaneous, and roughly 80% from affiliate marketing, which enables some videos to generate more than $100,000. Growth began with general YouTube activity in 2008 and shifted to personal finance and business niches around 2017–2018, producing a seven-figure business. A team of approximately 50 employees supports multilingual channels, voiceover production, and channel scaling through volume-based experimentation.
Read at Benzinga
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