The backlash against DEI raises the risk of cultural missteps, as companies retreat from their commitments to inclusivity, jeopardizing their market reputation.
Cultural competency is essential to avoiding costly mistakes and remaining authentic in our engagement with consumers, especially amidst growing DEI pushback.
Curiosity about different experiences, along with humility, is vital for leaders to foster cultural competency and to embrace learning from diverse communities.
Brands like Heinz and Dior illustrate the devastating impacts of cultural insensitivity, highlighting the urgent necessity for businesses to prioritize inclusivity.
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