Fake meat's false promise: Why Silicon Valley can't hack the future of food
Briefly

Tech sector shifts focus to food and agriculture for environmental improvements, moving beyond data and communication technologies.
Alternative protein innovation, driven by 'substitutionism,' challenges traditional food production methods, emphasizing environmental benefits over cost and taste concerns.
Developers of alternative proteins aim for environmental superiority by replacing animal products, potentially hindering rural agricultural practices and sustainability.
Read at Fast Company
[
|
]