
"Alexander Ovechkin could have earned more than 3.3 billion rubles in advertising during his vacation in Russia, industry sources told SHOT. During the NHL offseason, Ovechkin signed up to 10 advertising agreements with several Russian companies at once, from sports betting to food products. When converting those figures to the United States dollar, Ovechkin was paid $39.4 million, over four times his NHL salary of $9.5 million with the Washington Capitals."
"One of Ovechkin's biggest corporate partners in Russia is Fonbet, the largest sports betting company in the country. Fonbet went to great lengths to honor Ovechkin after he scored his 895th goal in April, specially designing a hockey rink in his native Moscow. Last summer, Fonbet imagined what Ovi's office would look like off the ice in a corporate building. Ovechkin made headlines in August when he inked a deal with Yandex, the most popular search engine in Russia."
Alexander Ovechkin signed up to ten advertising agreements with several Russian companies during the NHL offseason and could have earned more than 3.3 billion rubles (about $39.4 million). That total exceeds his $9.5 million NHL salary by over four times. Major partners included Fonbet, which created tributes such as a specially designed hockey rink and conceptualized an office, Yandex's Plus Studio, which secured rights to produce a career documentary, and Indilight, which he represented as a spokesperson. Ovechkin is entering his 21st NHL season and plans to play the year before deciding his future, possibly finishing with Dynamo Moscow.
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