""We would always love to have Taylor play. She is a special, special talent, and obviously she would be welcome at any time," Goodell said, when asked if Swift was invited to play the Super Bowl. "Is it in the works?" "Today" show host Savannah Guthrie asked. "I can't tell you anything about it," Goodell replied. "Is it a maybe?" Guthrie followed up. "It's a maybe," he hedged."
""If that isn't enough evidence, consider that she now owns the rights to her first six albums, and the "soda wars" (Pepsi became the main sponsor of the halftime show in 2013, the same year Swift signed a deal with Coca-Cola) became a thing of the past when Apple Music took over the official sponsorship role in 2023. There's also the business of Swift's upcoming 12th studio album, "The Life of a Showgirl," which will be released Oct. 3.""
Roger Goodell called Taylor Swift "a special, special talent" on the Today show and said she would be welcome to play the Super Bowl while declining to confirm plans, calling it "a maybe." Swift's engagement to Kansas City Chiefs tight end Travis Kelce and the Super Bowl location at Levi's Stadium in Santa Clara have fueled fan speculation, including numerology linking the 49ers' stadium number to Swift's lucky 13. Swift now owns the rights to her first six albums, and Apple Music became the halftime show sponsor in 2023. Her 12th album, The Life of a Showgirl, releases Oct. 3, after Grammy eligibility deadlines, which could motivate a February performance.
Read at ESPN.com
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