"She first took issue with the actual game plan displayed on the screen in front of them, arguing that it was self-explanatory to say that one of the keys to the game was to keep the other team out of the end zone. Hudson also poked holes in the graphics. In a later portion of the video, she was seen giving the production pointers on how to use Adobe Photoshop to effectively make the desired graphics."
"HUDSON: I don't know how they have four full-time graphics people. BELICHICK: They can't do shit. HUDSON: Right. BELICHICK: That's not really Joe's thing. That's something that I was talking about. That's not really Joe's thing. Like, could we teach him to do it? Yeah, but then he becomes a graphics guy; and it's not we need somebody who did that for us, and we have to figure out who's available to do that, you know?"
During a taping of the 2024 NFL Films show Coach, Bill Belichick and longtime coach Matt Patricia reviewed on-screen graphics while Jordon Hudson offered critiques. Hudson called parts of the game-plan graphics self-explanatory and pointed out visual and layout flaws. She provided production pointers on using Adobe Photoshop and referenced work on Belichick's personal website while admitting to zero formal graphic experience. Belichick joined in criticizing the show's graphics staff, saying they "can't do shit" and questioning the need for multiple full-time graphics people. Hudson suggested the production relied on Underdog staff who lacked broader design skills.
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