In recognition of Small Business Month, TikTok has pledged $1 million in ad credits to support U.S. small businesses, acknowledging their integral role among its 170 million users. The initiative includes launching mentorship and educational programs aimed at helping entrepreneurs thrive. TikTok emphasizes its commitment beyond May with a weekly webinar series starting May 15, offering expert advice on effective campaign strategies. Additionally, Small Biz Fest roadshows will take place in major cities to provide further opportunities for small businesses to enhance their presence on the platform.
"At TikTok, we believe small businesses fuel more than the economy-they shape our culture and community on the platform and beyond," the company said.
"That's why we're proud to support their journeys and successes not just in May, but year-round," TikTok stated regarding their continued commitment to small businesses.
Beginning May 15, TikTok will offer a weekly webinar series providing expert guidance and cutting-edge strategies to launch effective campaigns and make the most of the platform's business tools.
TikTok is launching a series of nationwide initiatives designed to support, spotlight, and boost entrepreneurs, including mentorship and educational resources.
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