A New York City Airport Just Unveiled a Life-Size AI Hologram Concierge Named 'Bridget.' This Is What 'She' Does.
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A New York City Airport Just Unveiled a Life-Size AI Hologram Concierge Named 'Bridget.' This Is What 'She' Does.
"Bridget doesn't play prerecorded messages or read ads—she holds actual conversations, answering questions about gates, baggage claim, and lounges in real time. The hologram speaks English and Spanish, with more languages planned, and includes wheelchair-accessible controls and closed captioning."
"Miami International Airport rolled out four conversational AI holographic assistants three weeks earlier—and their system speaks 40 languages and syncs across the airport's website chatbot and WhatsApp assistant. Bridget, developed by Los Angeles-based Proto and Holomedia's AI Concierge Wayfinder platform, pulls live terminal maps to deliver step-by-step directions."
"LaGuardia stresses that she is merely an operational backup during peak demand. The technology race reflects airports competing to reduce passenger frustration through conversational AI. Will Bridget replace human staff? LaGuardia stresses that she is merely an operational backup during peak demand."
LaGuardia Airport’s Terminal B introduced Bridget, a life-sized AI hologram concierge designed for real-time conversations. Bridget answers questions about gates, baggage claim, and lounges without prerecorded messages or advertisements. The hologram supports English and Spanish, with additional languages planned, and includes wheelchair-accessible controls and closed captioning. Miami International Airport previously deployed four conversational AI holographic assistants that speak 40 languages and synchronize with the airport’s website chatbot and WhatsApp assistant. Bridget uses live terminal maps to provide step-by-step directions through the AI Concierge Wayfinder platform. LaGuardia positions Bridget as an operational backup during peak demand rather than a replacement for human staff.
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