The article discusses the controversy surrounding artists labeled as 'industry plants', with a focus on Doechii, a rising star in hip-hop. While her success seems organic, critics question its authenticity, speculating about corporate marketing strategies. The 'industry plant' label is often seen as a dismissive term for artists who gain traction, fueled by sexism, colorism, and the overwhelming influence of algorithms in streaming platforms. This growing paranoia around authenticity reflects broader issues in the music industry and audience perceptions.
In an era of the almighty algorithm, where streaming services train themselves on your taste and then train you on their assimilated version, it's easy to feel paranoid right now.
People are searching for some kind of conspiracy behind this supposedly out-of-nowhere rise, crying about whether this is an example of the apocryphal 'industry plant'.
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