"The musical "Smash" will close on June 22 due to insufficient audience attendance, just two days after the Tony Awards, where it received no wins."
"Despite a strong production team and a notable score, "Smash" struggled to maintain box office momentum after an initial peak, showing a significant decline."
Smash, the musical inspired by the NBC series about theater artists working on a show about Marilyn Monroe, announced its closure on June 22 due to dwindling audiences that couldn't cover its costs. Opening on April 10, it featured a unique story focusing on the chaos of a production influenced by method acting. Despite a peak in ticket sales, gross revenue notably declined afterward. Nominated for choreography and a featured actor at the Tony Awards but not winning, the production struggled critically and financially, with its initial $20 million investment remaining unrecouped.
Read at www.nytimes.com
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