This year’s San Francisco Pride theme, 'Queer Joy is Resistance,' reflects the LGBTQ+ community’s defiance in the face of increasing anti-trans political actions from the Trump administration. Executive Director Suzanne Ford emphasizes the importance of aligning celebrations with the community's values, resulting in distancing from corporations like Meta. Pride also aims to prioritize queer nonprofits over corporate sponsors in the parade. Ford's statements underscore the dual nature of Pride as a celebration and a reminder of its protest roots, reaffirming that joy is intertwined with resistance against oppression.
This year's Pride theme, 'Queer Joy is Resistance,' captures the LGBTQ+ community's response to rising political hostility, reminding us that celebration also embodies protest.
San Francisco Pride Executive Director Suzanne Ford emphasized, 'We're not saying just have a good time and forget.' This year emphasizes the protest origins of Pride.
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