Taylor Swift sells 2.7 million copies of 'The Life of a Showgirl' on Day 1, breaking the U.S. record
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Taylor Swift sells 2.7 million copies of 'The Life of a Showgirl' on Day 1, breaking the U.S. record
"It's the life of a saleswoman. Taylor Swift's 12th studio album, "The Life of a Showgirl," sold 2.7 million copies in traditional album sales - which include physical and digital formats - in its first day in the U.S. That's according to Luminate, an industry data and analytics company. The album was released Friday. The sales are impressive for a number of reasons. Swift has broken her record for most first-week sales... in one day."
"Also, according to Luminate, "The Life of a Showgirl" has already broken the record for the most copies of a vinyl album sold in a single week in the U.S., with 1.2 million copies. The previous record holder? "The Tortured Poets Department," which sold 859,000 copies on vinyl in its first week. Swift's many variants may have something to do with the album's economic success. One of her major partners, Target, carries three CD variants, titled as "It's Frightening," "It's Rapturous" and "It's Beautiful" editions."
Taylor Swift's 12th studio album, The Life of a Showgirl, sold 2.7 million traditional copies in its first day in the U.S., according to Luminate. The figure surpassed Swift's prior first-week sales totals and produced the second-largest sales week in the modern era, achieved in a single day. The album also set a U.S. record for vinyl sales with 1.2 million copies in one week, topping Swift's own previous vinyl record. Multiple physical variants and retailer exclusives, including Target CD and exclusive vinyl editions, contributed to the album's strong physical-format demand.
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