Re-recording music provided excitement and opportunity for Swift while also provoking daily intrusive thoughts about not owning her music. She expresses gratitude for her situation, noting how new artists are learning from her experience to negotiate better terms for their own record deals. Swift emotionally shares how her family, rather than hired representatives, engaged with private equity firm Shamrock Capital to discuss her masters, highlighting the personal significance of their efforts in this long-standing struggle.
Re-recording my music, it was so exciting to get to have that opportunity. But ... I thought about not owning my music every day. It was like an intrusive thought that I had every day.
Every time I think about it, it's like I have to tell the short version to everyone. ... I think about this every day now. But instead of it being like an intrusive thought that hurts me, it's I can't believe this happened.
I have so many new artists come up to me now and say, 'Hey, I didn't even know this was a thing and when I went to go and negotiate for my record deal, I negotiated to have my masters revert back to me after a certain amount of years or that I own them outright.'
They sat down with Shamrock Capital and they told them what this meant for me. They told them the whole story of all the times we've tried to buy it, all the times it's fallen through.
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