"Spotify Partner Program, launched a year ago ( is widening its participation requirements, intending to bring in more podcasters. Three new criteria now define which podcasts are eligible: One thousand listeners over the last 30 days Two thousand Spotify hours consumed over the last 30 days Three published episodes All three are required. While the new criteria make up the headline news from Spotify, other meaningful updates are in the announcement:"
"More flexible sponsorship management for video. These include easier addition or replacement of creator sponsorships, better scheduling tools, and clearer monitoring sponsorship performance. A new Spotify Distribution API - introduced, available "soon." Creators and publishers will be able to publish and monetize video content on Spotify from participating hosting platforms. This will be done directly through their existing workflow - no switching or re-uploading."
The Spotify Partner Program expands participation requirements to attract more podcasters. Eligibility now requires 1,000 listeners over the last 30 days, 2,000 Spotify hours consumed in the last 30 days, and at least three published episodes; all three requirements are mandatory. Additional platform updates include more flexible sponsorship management for video, such as easier addition or replacement of creator sponsorships, improved scheduling tools, and clearer sponsorship performance monitoring. A new Spotify Distribution API will allow creators and publishers to publish and monetize video content on Spotify from participating hosting platforms directly through existing workflows without switching or re-uploading.
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