Pink Floyd's recent sale of their recordings and likeness to Sony indicates a significant shift in how legacy bands manage their brands while maintaining control over songwriting rights.
Despite the ongoing feud between Roger Waters and David Gilmour, the deal suggests that they were able to set aside differences for this substantial business move.
The acquisition allows Sony to manage the band's brand, encompassing aspects like merchandise and theatrical rights, a growing trend among veteran artists navigating music rights.
This sale follows a surge in music rights transactions, highlighting a market where recorded music and brand management are becoming lucrative assets for companies.
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