"Performing at a recent Interscope Records party in L.A. - among the American label's rising Mexican stars - is a far cry from how Mexican singer-songwriter Macario Martínez started his 2025. The 24-year-old singer-songwriter had been working as a street sweeper in Mexico City, but with the aspirations of becoming a professional musician. In January, he decided to share his song "Sueña Lindo, Corazón" and a bit of his background in a TikTok video."
""Life asks a lot from you, and I am only a street sweeper who wants you to listen to his music," he wrote in text that played over a video of him driving around Mexico City, doing his then-job. And the people listened. A lot of people, in fact."
"Within a few days, the video had been viewed over 5 million times on TikTok alone. It now counts over 49 million views. Martínez's folksy croon, vulnerable in the way it quakes, helped create a lovable persona for the musician. In an internet landscape where hate and division often prevail - perhaps more than ever in this chaotic and devastating year - Martínez was feted online for the sincerity of "Sueña Lindo, Corazón." "I'm happy that everything has been going well and everything in my career is growing little by little," the singer told The Times. "I know I had a huge moment where the whole world saw me, but now it's time to get to work and to carve out a space in the larger music scene.""
Macario Martínez began 2025 working as a street sweeper in Mexico City while aspiring to a professional music career. In January he shared his song "Sueña Lindo, Corazón" and personal background in a TikTok video that showed him driving and doing his job, with on-screen text reading, "Life asks a lot from you, and I am only a street sweeper who wants you to listen to his music." The video rapidly went viral, rising from over 5 million views in days to more than 49 million views. His folksy, vulnerable croon created a lovable public persona and widespread online celebration of the song's sincerity. Martínez grew up in Mexico City, received his first guitar at age eight from his mother, participated in public arts programs, and spent years working in the local music scene before the breakout moment. He reports feeling happy about career growth and intends to work to carve out a space in the larger music scene, including performing at an Interscope Records event in Los Angeles.
Read at Los Angeles Times
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