Zander Murray emphasized the need for the Rainbow Laces campaign to concentrate less on visual symbols like rainbows and devote more energy to combating homophobia directly. He stated, "We need to do less rainbows, and focus more on an anti-homophobia message, rather than telling players to don rainbow kits and rainbow armbands." This reflects a growing concern among LGBTQ+ advocates about the effectiveness of Pride symbols in creating real change within sports.
Despite the ongoing Rainbow Laces campaign's efforts since 2013 to address LGBTQ+ discrimination in sports, its impact has varied. Murray remarked, "It's deeper than a Premier League football player refusing to wear the rainbow armband. This is a problem with the campaign we've had for years. Each year people are refusing to contribute," highlighting that surface-level efforts may have overlooked deeper issues within the campaign's approach.
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