As the Lunar New Year approaches on January 29, 2025, several prominent European football clubs, though less prevalently than before, are celebrating with unique kits. Paris Saint-Germain notably wore a specially designed 'Year of the Snake' kit during a match, featuring players' names in Mandarin. Meanwhile, both men's and women's teams of Barcelona and Tottenham have also announced their commemorative jerseys. The celebration reflects an increasing recognition and engagement with Asian cultures within European football.
Paris Saint-Germain made headlines by donning a unique 'Year of the Snake' jersey designed by Jay Chou during their victory over Reims.
Barcelona's teams will showcase special Lunar New Year kits with their players' names in Chinese, reflecting growing appreciation for Asian cultures.
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