Neijuan, or involution, is a concept from sociology meaning a society can no longer evolve despite effort, leading to feelings of hopelessness among young people.
As neijuan grips the psyche of millennials and Gen Z in China, many believe that hard work no longer guarantees rewards, which raises alarm among leaders.
China's leaders, fearing that the concept of neijuan may worsen, have taken measures to address 'involutionary' competition and sustain economic growth and optimism.
The current economic climate has led to various 'buzzwords' that express the frustrations and realities of the younger generation, each resonating with their circumstances.
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